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If we want to stay ahead of the pack, we’ll have to increase our marketing budget. 开始学习
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To be more successful than the competition If we want to stay ahead of the pack, we’ll have to increase our marketing budget.
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To make this software finally work, we have to go back to square one. 开始学习
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To start something over again because a previous attempt failed To make this software finally work, we have to go back to square one.
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To give you a ballpark figure, how much the border wall to Mexico is going to cost, I’d say about 30 million dollars. 开始学习
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To give you a ballpark figure, how much the border wall to Mexico is going to cost, I’d say about 30 million dollars.
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Working on all these details, we have lost sight of the big picture. 开始学习
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Everything that is involved with a particular situation Working on all these details, we have lost sight of the big picture.
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We told our auditors that we do everything by the book. 开始学习
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To do things exactly according to the rules or the law We told our auditors that we do everything by the book.
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Amazon more or less corners the online retailing market. 开始学习
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To dominate a particular market Amazon more or less corners the online retailing market.
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Competition in the food retailing business is cut-throat. 开始学习
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Very intense, aggressive, and merciless competition Competition in the food retailing business is cut-throat.
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I lost 500 Euros in a poker game last night, but that’s life – easy come, easy go. 开始学习
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Something gained easily is also lost easily I lost 500 Euros in a poker game last night, but that’s life – easy come, easy go.
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What is our game plan for dealing with our new competitor? 开始学习
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A strategy or plan for achieving success What is our game plan for dealing with our new competitor?
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Now that everyone’s here, let’s get down to business and start with the presentation. 开始学习
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Stop making small talk and start talking about serious business topics Now that everyone’s here, let’s get down to business and start with the presentation.
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Get something off the ground Now that we have finished the planning phase, we’re eager the get the project off the ground. 开始学习
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ground To start something (e.g. a project or a business) Now that we have finished the planning phase, we’re eager the get the project off the ground.
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All our efforts in entering this new market went down the drain. 开始学习
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Something is wasted or lost All our efforts in entering this new market went down the drain.
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To give our customers the best shopping experience, we go the extra mile. 开始学习
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To do more than what people expect To give our customers the best shopping experience, we go the extra mile.
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I’d love to help you, but my hands are tied. 开始学习
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Not being free to behave in the way that you would like I’d love to help you, but my hands are tied.
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In a nutshell, we will run out of cash in three months time. 开始学习
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Using as few words as possible In a nutshell, we will run out of cash in three months time.
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Construction of our new production site is in full swing now. 开始学习
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At a stage when the level of activity is at its highest Construction of our new production site is in full swing now.
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Being offered the position of managing director, I’ll soon be in the driver’s seat 开始学习
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To be in charge or in control of a situation Being offered the position of managing director, I’ll soon be in the driver’s seat
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Keep one’s eye on the ball We should not diversify our product offering too much, but rather keep our eyes on the ball. 开始学习
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To give something one’s full attention and to not lose focus We should not diversify our product offering too much, but rather keep our eyes on the ball.
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I’m learning the ropes in my new position. 开始学习
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Learn the basics of something (e.g. a job) I’m learning the ropes in my new position.
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Winning the lottery is a long shot. 开始学习
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Something that has a very low probability of happening Winning the lottery is a long shot.
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Making money working for an investment bank is a no-brainer. 开始学习
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Something that is really obvious or easy Making money working for an investment bank is a no-brainer.
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They will let you try the product for free with no strings attached 开始学习
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Something is given without involving special demands or limits They will let you try the product for free with no strings attached
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This product is definitely not going to fly. 开始学习
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Something isn’t expected to work out This product is definitely not going to fly.
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Let’s go over the contract details once more to make sure we’re on the same page. 开始学习
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To be in agreement about something Let’s go over the contract details once more to make sure we’re on the same page.
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Our financials our out in the open anyway. 开始学习
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Something that is public knowledge and not secret anymore Our financials our out in the open anyway.
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Put all one’s eggs in one basket It’s not smart to invest in American tech stocks only and put all one’s eggs in one basket. 开始学习
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To rely on only one thing to bring success It’s not smart to invest in American tech stocks only and put all one’s eggs in one basket.
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Put the cart before the horse Trying to find an investor without having a business plan is like putting the cart before the horse. 开始学习
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To do or think about things in the wrong order Trying to find an investor without having a business plan is like putting the cart before the horse.
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The iPhone raised the bar for smartphone makers. 开始学习
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To set standards or expectations higher The iPhone raised the bar for smartphone makers.
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The new law is going to create a lot of red tape. 开始学习
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Official rules and processes that seem excessive and unnecessary The new law is going to create a lot of red tape.
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Don’t rock the boat until the negotiations are finished 开始学习
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To do or say something that will upset people or cause problems Don’t rock the boat until the negotiations are finished
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It’s a safe bet that computer processor speed will more than triple within the next 10 years. 开始学习
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Something that is certain to happen It’s a safe bet that computer processor speed will more than triple within the next 10 years.
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None of us has any money left, so we’re all in the same boat. 开始学习
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To be in the same difficult situation as someone else None of us has any money left, so we’re all in the same boat.
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My boss doesn’t see eye to eye with me about our marketing campaign 开始学习
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My boss doesn’t see eye to eye with me about our marketing campaign
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I want to see this project through before taking on another one. 开始学习
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To continue until something is finished I want to see this project through before taking on another one.
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We had to sever ties with several suppliers due to poor product quality. 开始学习
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You shouldn’t shoot down your co-workers ideas during a brainstorming session. 开始学习
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To reject something (e.g. an idea or a proposal) You shouldn’t shoot down your co-workers ideas during a brainstorming session.
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Once our largest competitor went out of business, it was smooth sailing. 开始学习
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A situation where success is achieved without difficulties Once our largest competitor went out of business, it was smooth sailing.
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They tried to cut my travel budget, but I stood my ground. 开始学习
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To not change one’s opinion or position They tried to cut my travel budget, but I stood my ground.
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Take the bull by the horns My mid-level managers constantly delayed projects, so I took the bull by the horns and fired several of them. 开始学习
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To directly confront a difficult situation in a brave and determined way My mid-level managers constantly delayed projects, so I took the bull by the horns and fired several of them.
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Talk someone into something I was reluctant to redesign our website, but my employees talked me into it. 开始学习
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To convince someone to do something I was reluctant to redesign our website, but my employees talked me into it.
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Talk someone out of something We wanted to take on more debt, but our CFO talked us out of it. 开始学习
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To convince someone not to do something We wanted to take on more debt, but our CFO talked us out of it.
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We should have discussed our pending litigation, but no one wanted to talk about the elephant in the room. 开始学习
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An obvious problem or controversial issue that no one wants to discuss We should have discussed our pending litigation, but no one wanted to talk about the elephant in the room.
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Our current approach will get us nowhere. We have to think outside the box. 开始学习
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To think of creative, unconventional solutions instead of common ones. Our current approach will get us nowhere. We have to think outside the box.
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I think his time’s up as the CEO. 开始学习
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Time for something or someone has ended. I think his time’s up as the CEO.
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I will touch base with you later today. 开始学习
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To make contact with someone. I will touch base with you later today.
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My boss thought the budget was a little high, so I had to twist his arm to get him to agree to it. 开始学习
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To convince someone to do something that he or she does not want to do My boss thought the budget was a little high, so I had to twist his arm to get him to agree to it.
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