(5) Corporate strategy and structure (AA)

 0    38 词汇卡    crajsis
下载mp3 打印 检查自己
 
问题 English 答案 English
using a questionnaire to carry out a survey
开始学习
market research
the main activity of a company that generates most of its profits
开始学习
core business
financial benefits (= increase in share price and dividends) for the owners of the company
开始学习
shareholder value
the whole range of products that a company sells
开始学习
product portfolio
when customers are faithful to a particular product
开始学习
brand loyalty
a business unit that spends money but does not generate revenue
开始学习
cost centre
a continuing increase in profits
开始学习
earnings growth
what is shown in an organigram (= organisation chart)
开始学习
management hierarchy
senior management's vision for the company
开始学习
mission statement
how a product gets from the manufacturer to the end-user
开始学习
distribution channel
make sure that everything is correct to the way you expect it
开始学习
check
organise people so that they work together effectively
开始学习
coordinate
give someone a job to do
开始学习
assign
carry out; make a plan start to work
开始学习
implement
have the power to make decisions; make something operate in the way that you want
开始学习
control
make certain that something happens
开始学习
ensure
change something to fit a new situation
开始学习
adapt
watch or measure something carefully for a period of time to see how it changes
开始学习
monitor
a situation in which you do not have enough of something
开始学习
shortage
depending too much on something
开始学习
over-reliance
'sales staff'
开始学习
(sales) reps
a building used for a particular purpose (especially for manufacturing)
开始学习
facility
when everyone who wants the product already has it
开始学习
saturation
cutting edge products
开始学习
state-of-the-art products
customised / personalised products
开始学习
tailor-made products
old fashioned production
开始学习
outdated production
all services provided in one place: a ... production
开始学习
all services provided in one place: a one-stop production
a lack of managerial ... (= amount of knowledge and experience)
开始学习
a lack of managerial depth
high levels of ... (= money owed to banks and other creditors)
开始学习
high levels of debt
slow ... (= progress of work done) due to inflexible procedures
开始学习
slow workflow due to inflexible procedures
an over-reliance on a limited ... of products
开始学习
an over-reliance on a limited range of products
high direct costs (= production costs) and high indirect costs (... e.g. utility bills)
开始学习
high direct costs (= production costs) and high indirect costs (overhead(s) e.g. utility bills)
an improving economic...
开始学习
an improving economic climate
a key supplier who might want to make a strategic...
开始学习
a key supplier who might want to make a strategic alliance
technology ... to Southeast Asia (so that low-cost countries start using high-tech equipment)
开始学习
technology transfer to Southeast Asia
high ... costs of a new facility
开始学习
high start-up costs of a new facility
political risk: regulation, taxes, trade ... (e.g. quotas and tariffs)
开始学习
political risk: regulation, taxes, trade barriers
possible ... of components or raw materials
开始学习
possible shortage of components or raw materials

您必须登录才能发表评论。