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then coat it with silicones that build up on the hair. The same silicones are also found in conditioners where you will find synthetic emulsifiers, thickeners, penetration enhancers, and artificial fragrance that can leave nasty chemical residues.
remove critical natural oils from the hair and scalp
These all rob the hair and scalp of its innate, regenerating process by overcleaning, which throws off the pH balance. The result? The hair and scalp are left extra vulnerable.