Marketing

 0    77 词汇卡    guest3190055
下载mp3 打印 检查自己
 
问题 English 答案 English
the ability to get something easily
开始学习
Accessibility
the state of being cheap enough for People to be able to buy
开始学习
affordability
involving business arrangements or trade between two businesses
开始学习
b2b
involving the sale of goods or serivices directly to customer
开始学习
b2c
relating to trade in products and services between businesses and goverment
开始学习
b2g
the act of measuring the quality of something by comparing it with something else
开始学习
benchmarking
a product that is made by particular company
开始学习
brand
knowledge of the name of a company and the products it sells
开始学习
brand awarness
the stage of brand loyalty where the buyer will akceptacji no alternative
开始学习
brand insistence
the habit of always buying a product with the same name
开始学习
brand loyalty
nazwą marki
开始学习
brand name
a situation when a customer chooses one brand over another consistently
开始学习
brand preference
the ability to recognize the brand
开始学习
brand recognition
a study to find out when a business will start to make as much money as it has spent on products
开始学习
breakeven analysis
to use a situation to your own advantage
开始学习
capitalize on
kanal dystrybucji
开始学习
distribution channel
końcowy odbiorca
开始学习
end user
a price that is higher than it should be
开始学习
exorbitant/inflated price
luki na rynku
开始学习
gaps in the market
situation in whcich something is advertised and discussed in social media
开始学习
hype
the pratcice of adding new products to a product range to make it more complete
开始学习
line filling
the addition of a product or service with different features, sizes, pprices
开始学习
line stretching (poszerzanie Lini asortymentu)
penetracja rynku
开始学习
market penetrarion
badanie rynku
开始学习
market research
a situation in which no more of product csn be sold because there are no place for it
开始学习
market saturation
segmentacja rynku
开始学习
market segmentation
udział w rynku
开始学习
market share
the pratcice of charging a high price for a new product
开始学习
market skimming
the combination of action a company uses when selling a product or a service
开始学习
marketing mix
to increase the price of something
开始学习
mark-up
product that is intended to be bought by as many People as possible
开始学习
mass market
an opportunity for a company to offer a product that is not offered by other companies
开始学习
niche
a measure of the number of chances that a customer who May be interested in a particular product will have to see an advertisement for it
开始学习
OTS opportunity to see
to do something TK get an advantage
开始学习
ploy (trick marketingowy)
a strategy in which companies charge a higher price for a product to convience customer the product s better quality
开始学习
prestige pricing
price is equal to the sold products
开始学习
price elasticity
a product pricing strategy by which a company charges the highest initial price
开始学习
price skimming
information that you collect yourself
开始学习
primary data
ability to distinguish a product from other similar one
开始学习
product differentiation
cykl życia produktu
开始学习
product life cycle
linia produktow
开始学习
product line
the combination of products and services that company sell
开始学习
product mix
rentownosc
开始学习
profitability
methods or resources that conpel consumer to by a product or service
开始学习
promotional tool
basen on information that Cannon be easily measured
开始学习
qualitative (jakościowe)
related to information that can be shown in number and amounts
开始学习
quantitative
the price of company shares on a stock market
开始学习
quotation
the quantity or number of products sold
开始学习
sales volume
a small number of People from a larger group that is boeing tested
开始学习
sample of people
make sure that company products and customer experience meet customer expectations
开始学习
satisfy customer needs
markwt in which, more product avaiable than the People that want to buy it
开始学习
Saturated
data that is publicly avaiable
开始学习
secondary data
working with less than usual speed or energy
开始学习
sluggish
the fact of something reaching a level or point at which something starts to happen or change
开始学习
threshold effect (efekt wartości granicznej)
to producent something for a particulqr purpose or a particular group of people
开始学习
to aim at
to try to find out detailed information about a lot of different People or things
开始学习
to carry out the research
to be more successful than competition at selling the product
开始学习
to corner the market
różnicować
开始学习
differentiate
to stop producing or offering a product
开始学习
to discontinue a product
to engage in the process o gathering and analyzing information about a market
开始学习
to do/carry out/conduct market research
to debut a new product to the market
开始学习
to launch/introduce/bring out a product
to earn less money than the ammount that is spent
开始学习
to make a loss
to esrn more money than the amount that is spent
开始学习
to make a profit
to reach a stare where no more can be added
开始学习
to reach a saturation
to divide the target market into approchable groups
开始学习
to segment a market
to establish or come up with the price
开始学习
to set a price
to Pay part of the cost of producing a good in order to reduce its price
开始学习
to subsidize prices
to direct an action at a psrticular person or group
开始学习
to target at
to make change to existing product which improve the functionality
开始学习
to upgrade a product
to take money out of an account
开始学习
to withdraw
to stop selling a product
开始学习
to withdraw a product
an offer that consists of everyrhing consumers evaluate
开始学习
total product offer
a name or symbol on a product that shows it was made by a particular company
开始学习
trademark
unikatowa cecha produktu
开始学习
USP unique selling point
a service that is ussed by the public
开始学习
utillities
stosunek ceny do jakości
开始学习
value-for-money
hurtownik
开始学习
wholesaler

您必须登录才能发表评论。